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What Happened at Martha Tilaar Beautifying Indonesia Conference 2012

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There’s one big difference in Martha Tilaar Beautifying Indonesia Conference 2012 compared to previous events. This time it happened at the same time and place with Indonesia Fashion Week, because the Martha Tilaar Group wanted to show its support to local fashion industry. Makeup and hairdo of 600 models in Indonesia Fashion Week were supported by Sariayu, one of the brands within the Indonesian beauty group.

Martha Tilaar saw Indonesia Fashion Week 2012 as the right moment to hold Beautifying Indonesia Conference (BIC) and actualized its four objectives: Beauty Education, Beauty Culture, Beauty Green and Empowering Women. In this third BIC, Martha Tillar Group presented various seminars and activities from its brands. Dewi Sri Spa, Biokos and Salon Day Spa presented “The Latest Trend of Spa and Skin Care Business” with Dr. Abraham. Arimuko (dermatologist), Melinda Yon (Managing Director 360 Spa Solutions) and Wulan Tilaar (Director of Martha Tilaar Group) were invited as the speakers. There was also Spa & Skin Care Business Seminar for all professionals and spa or salon owners.

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